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Showcase
Internet Strategy
Snider Tire, Inc., Greensboro, NC - FleetTRACS® Handheld Monitoring System
Snider Tire, Inc. (STI) is one the largest commercial tire dealers and retreaders in the United States. CC Communications helped STI design and implement FleetTRACS®, a proprietary, handheld computerized tracking system that provides an audit trail for each tire. This system adds to the efficiency of STI’s Tire and Retread Asset Control System. CC Communications was also the guiding force in designing the Snider Tire website.
Web Design
Cato Fashions
CC Communications and members of the client's in-house staff collaborated to produce this updated version of the national Cato fashions website. The website design emphasizes current store merchandise with the use of fast-loading, oversized photography, as well as subtle Macromedia Flash™ animation to guide the visitor's eye to read important product price value statements. Special design features include intuitive "visual navigation paths," a FlashPaper™ copy of the latest CATO NOW fashion magazine, a zip code proximity store locator database, a do-it-yourself customer "date reminder service," a corporate financial report interface, and an opt-in broadcast email customer information program. To maintain a "fresh look" the website is regularly updated with changing color accents and new merchandise photos.
Custom Programming
The Wachovia Championship
Since its inaugural season in 2002,
CC Communications has provided a wide range of custom programming and advanced technical support to help make The Wachovia Championship a success, year after year. Special E-commerce services include the production and day-to-day management of the "online ticket sales" and "online merchandise storefront" portions of the tournament's website.
CC Communications also created and administers an Intranet portal website, supporting over 2,500 tournament "ambassador" volunteers, designed an online "media credentials" registration program as well as an in-house "sponsor database." The tournament further utilizes a modified version of CC Communication's exclusive ListWriter™ "broadcast email" program for tournament marketing and volunteer coordination activities.
Exclusive Web Tools
CA Short Company
One of the nation's leading employee recognition and corporate incentive awards firms, CA Short relies heavily on
CC Communications' ListWriter™ broadcast email program to generate new sales leads and to inform existing customers about new service offerings. CA Short targets separate mailing list groups based on industry type and generates a variety of different email message styles to meet specific marketing campaigning objectives. CA Short further expands the reach of its email audience by encouraging message "pass along" using ListWriter's optional "send to a friend" feature.
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